BIC® 4 Colours® Fashion with Lanyard ballpen

When people need to jot down notes quickly at an event, a pen that is easy to keep close makes a real difference. This BIC® 4 Colours Fashion ballpen + Lanyard combines a well-known multi-colour format with a lanyard, so the pen stays visible and within reach during conferences, trade fairs or training sessions. That makes it a practical choice when you want to hand out something more useful than a standard pen, especially in busy settings where items are often put down, shared or misplaced.

The pen is made of plastic and comes in white, white light blue and white purple pastel, giving you a cleaner, softer look than a plain promotional pen. The 4 Colours format brings several writing options together in one item, which helps recipients switch tasks without reaching for different pens. Add the lanyard and you create an even more functional giveaway: the pen can be worn or kept close rather than disappearing into a bag or jacket pocket halfway through the day. For organisations running events, workshops or registration desks, that added convenience can make day-to-day use much smoother.

This works particularly well as a corporate gift or event handout for visitors, delegates and participants who will use it on the spot. Because it can be personalised with your logo in full colour, your branding is easy to recognise when the pen is handed out and used during the event itself. The BIC® name also adds familiarity, which helps the product feel dependable and considered rather than disposable. If you want a branded writing instrument that does more than the usual single-purpose pen, this is a strong fit for trade show packs, seminar materials and reception check-in points.