BIC® 4 Colours® Pastel + Lanyard

When people are moving between stands, meeting rooms or registration points, a pen that stays within easy reach simply gets used more. The BIC® 4 Colours® Pastel + Lanyard stands out for exactly that reason: it combines the familiar BIC® pen format with a lanyard, making it a practical choice for busy event settings where pens often get put down and forgotten. The soft pastel shades in blue pastel, purple pastel and yellow pastel also give it a lighter, more contemporary look than a standard giveaway pen.

This model is made of plastic and is designed to be printed in full colour, so you can match the branding to your campaign or event identity with precision. The lanyard adds a clear day-to-day benefit: recipients can keep the pen on them while checking in guests, taking quick notes during a seminar or moving between appointments at a trade fair. That makes it especially suitable when you want a writing instrument that remains visible and accessible instead of disappearing into a pocket or notebook after the first use.

For conferences, training days and trade show handouts, this works well as a business gift that feels more considered than a basic pen. Personalised with your logo, it gives your organisation a neat, recognisable presence each time the pen is worn or used. The pastel finish helps it look approachable, while the BIC® name adds familiarity that many recipients will recognise straight away. It is a strong fit for event visitors, delegates and staff who need to write throughout the day and benefit from having their pen close at hand.