BIC® 4 Colours Shine ballpen + Lanyard

When people need to write something down quickly at an event, it helps when the pen is already within reach. This BIC® 4 Colours Shine ballpen + Lanyard combines a multi-ink ballpen with a lanyard, so recipients can keep it close during conferences, training sessions or busy registration days. The shine finish and white metallic colour options give it a smarter look than a standard giveaway, with choices including white rose gold, white metallic silver, white metallic gold, white metallic purple and white metallic blue.

The practical advantage is clear: one pen offers 4 colours, which makes it useful for notes, marking up documents or separating information without carrying several writing instruments. The plastic body keeps the design lightweight, while the included lanyard adds convenience in settings where people are moving between desks, meeting rooms or exhibition stands. Because it is suitable for full colour printing, you can present it personalised with your logo in a way that stands out clearly on a product people will keep using throughout the day.

This works especially well as a corporate gift or promotional handout for trade fairs, onboarding events and internal training programmes, where quick note-taking and easy access matter more than a basic pen alone. The combination of branded pen and lanyard feels more considered than a single writing instrument, which helps your organisation look organised and prepared. If you want a business gift that is practical, easy to hand out and visibly printed with your logo, this BIC® model offers exactly that in a polished metallic style.